How to build your brand (book) with young adults--

Myspace, piczo, friendster, orkut, bebo, facebook--we're all a twitter over the social networking options. QuickSprout lays out three ways to use them to build a brand: creating a profile, networking, and inviting stickiness. It's just one more way to network in your pajamas (at your computer where, you know, you actually might still be able to do some writing). The blog Mashable also adds some thoughts:

With all that’s going on with social networking these days, we’re seeing a lot of figures leverage the popularity of social networks to gain visibility for themselves. We’ve seen it a lot with musicians, films, and especially politicians, who recognize the potential of reaching out to the teen and young adult demographics that connect over social networks and are hoping to get the young vote for the 2008 Presidential elections.

Read both blogs here and here...

Comments

[Neil Patel]

Patrick, thanks for the mention!

[Patrick Borders]

My pleasure. Great blog, btw.