HarperCollins has launched a "Browse Inside" widget for online book fans. A widget is an internet device that provides simple code that can be used on a Web site or blog. The Technorati search window in the lower right section of Emdashery is an example of a widget. The Browse Inside widget (similar to the Amazon.com Browse Inside function) will allow manages of Web sites, blogs, and social networking sites such as MySpace to post excerpts from HarperCollins titles.
HarperCollins Publishers today announces an innovative campaign to promote titles online through its digital warehouse. The Browse Inside widget enables fans and authors to embed sample pages of their favorite books directly onto social networking sites and blogs, marking the first time a syndicated reader for books has been available online...
"The Browse Inside widget - when spread through online communities - is today's equivalent of picking up a book off of a friend's coffee table and glancing through it," said Josh Kilmer-Purcell, New York Times bestselling author of I Am Not Myself These Days (Harper Perennial). "It's my electronic calling card to online communities."
Viewers will be able to read sample pages that include the covers, front matter, back matter and first three pages of chapters one and two.
